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Millennials and baby boomers account for about half the US population. But as health consumers, they have little in common. This infographic compares their wants and concerns.
Oliver Wyman Health
2 min read
Table of Contents
Consumer Loyalty and the “Happiness Halo”
How can healthcare organizations design a better consumer experience? Focus on building emotional connections—especially with interactions that aren’t typically warm and fuzzy.
Infographic: Amazon's Likely Three Step Strategy to Enter Healthcare
Amazon's entry in healthcare is arguably the beginning of a new era. Here are a few predictions on what the future may hold.
Loyalty That Matters: Consumer Engagement Lessons from Outside the Industry
Healthcare loyalty programs have a lot to learn from the airline industry on how to manage consumer engagement and brand loyalty.
How to Rebuild Trust and Win the Pandemic Battle
Forty-four percent of Americans say they have less trust in federal government officials as a result of the COVID-19 crisis.
